My work with dfight focused on sculpting a successful experience from preliminary powerpoint documents, working closely with the client to build out their business - a mobile exercise app aimed at helping folks with type2 Diabeties lose weight. This relationship also included product and identity design. I was responsible for UX/UI concepts and execution(wireframes), graphic design, logo design, and printed materials.
Flow of user's first time through the app.
Closeup of the main workout screens if a user is at the gym.
Some graphic design concepts for the login, calendar, and journal screens.
Printed materials intended to walk investors through DFight's inner workings and business model.
Various logo sketches.